If you’ve read my hair story, you’ll know that I used to be a proper product junkie, until I came across a product line that I absolutely love.
And sometimes when I make a product recommendations, some people want to know what makes my favourite hair care line unique from other brands out there.
So in this write-up, I’m going to be sharing a few of the reason why I decided to switch to my natural-based, vegan approved, anti-ageing line.
Why I love my products
- SUITABLE FOR ALL HAIR TYPES
For a few years, I was immersed in the natural hair movement, and largely invested in products geared towards kinkier hair types like mine.
But the more I learned about hair, and just from observing the struggles of some women that I was leading in a hair group, I realized something.
While our hair textures might look the same, our needs might look totally different. And this is due to many factors like hair porosity, density etc.
For example, my hair needs are mostly dryness and scalp issues, so any products that I use should address these.
Meanwhile, someone with similar hair to mine might have moisture and thinning as what they need help with.
So what this means is that basing product formulation on hair NEEDS, rather than hair TYPE, would be a more accurate way of having products that are actually effective.
Therefore, I’ve enjoyed using these products because they target hair issues, and not just my hair type.
As a woman of colour I’m well aware of the harmful toxins in beauty products, especially towards those geared toward women of colour.
So I’m especially careful to make sure that products that I use in my home are as toxin free as possible, including in my hair-care. I have 2 little boys, so I try and make sure that I expose them to as few harsh chemicals as I can.
Some of the harmful toxins that my haircare products are free of include:
- Cyclic Silicones
- Petrolatum/Mineral oils/Parrafin wax
- Harmful fragrances
3. BACKED BY SCIENCE
I used to blend up and mix up portions for my hair in my kitchen. And while this worked fine, I wasn’t backing up any of my mixes with science. Just recommendations from Youtube and blogs 🙂
So I absolutely love that our products are backed by science, not just objective preference.
For example, I’ve always trimmed off my ends to fix split ends, but since coming across a split-end mender, I don’t have to cut off my hair every 6-8 weeks.
To formulate such a product is only possible using science and technology, which is a common theme in almost all the products.
This means that every product that I use has a specific use, which takes the guesswork out of what to expect when using my products.
4. HIGHLY CONCENTRATED
I’ll never forget the first time I shared in a group that I had sat with a masque for up to 45mins 🙂 Everyone quickly told me that I didn’t need to do this, that following the prescribed 5-10mins would do the job.
See, I was used to using products with high levels of water and less of the product, so I needed more time in order to get results.
However, with my non-toxic line, a little goes a long way, so I don’t need to spend hours washing my hair.
This also means that they last a while too since I don’t need to use too much at a time.
5. MONEY BACK GUARANTEE
If your cabinet is a graveyard of products, then you’ll appreciate this one.
Having invested in products over the years, I know that sometimes my hair just doesn’t take well to some products for whatever reason.
But in the past, this would mean my loss, no option to return the products or exchange them at least. So this always created anxiety for me when making my product purchases.
However, now if I happen to try a product and don’t like it or react to it (this is yet to happen by the way), I know there’s a 30-day money back guarantee attached to it, so I’m using it risk-free!
6. THEY COME RIGHT TO MY DOOR
My life is full, and the more things I can automate, the better.
I love that my haircare is one of those things that I honestly don’t have to spend too much time thinking about.
Getting my products is flexible and because they are made in small batches, I know that when I make a purchase, I’m not getting a product that’s been sitting on a shelf somewhere for months.
So if I need to buy something, I can do so with a simple click, no roaming aisles and spending unnecessarily.
I hope these answer some of your questions.
If you have further questions feel free to send an email to